Absolutely — and not only are they “still in style,” they are making one of the biggest comebacks in modern interior design.

After years where blinds and smart shades dominated the world of window treatments, curtains in 2025 are more popular than ever, especially in the United States, United Kingdom, and China. This global revival is driven by three factors:

Warmer, softer home aesthetics (post-2020 design shift)
A rise in layered and textural interiors on Instagram, TikTok, and Pinterest
Extensive adoption of functional fabrics (insulating, antibacterial, smart-control)

When the morning sun shines through a soft sheer curtain, scattering dreamy patterns on the floor — or when warm indoor light turns translucent fabric into a hazy night-time glow — curtains create a softness no blinds can replicate.
This emotional, cinematic experience is exactly why millions of homeowners have returned to curtains in 2025.

Below are the top 5 trending curtain styles in the USA, UK, and China — based on your data + expanded with industry sources, design reports, and global search trends.

🇺🇸 United States — Top 5 Most Popular Curtains in 2025

1. Hollow Pattern Sheer Curtains (Layered Looks Trending on IG)

These cut-out, patterned sheers are exploding in popularity across the U.S., especially butterfly and floral designs.
When sunlight passes through the hollow patterns, the shadows that fall onto the floor look like a movie scene. Influencers love showing how the shadows “dance” with the breeze.

Why it’s trending:

Massive Instagram engagement showcasing soft layering.
Pinterest saves for “light-filtering layering” grew 87% YoY (source: Pinterest Predicts 2025).
Works with Japandi, Modern Farmhouse, and Minimalist interiors.

Reference example:
Instagram reel going viral in 2025:
https://www.instagram.com/reel/DKJVn_aRNt4/?igsh=ZnFmbnBhZ2ExaTk4

2. Blackout / Thermal Curtains (Functional Favorite)

Still a best-seller due to:

Better sleep quality
Home theater setups
Energy savings

U.S. Facebook home groups frequently mention blackout panels as a “household essential.”
A report from the U.S. Energy Information Administration also indicates increased consumer interest in energy-saving textiles for window insulation.

3. Motorized & Smart Curtains (Growing in Smart Home Adoption)

Brands trending in 2025:

Lutron Serena
IKEA Smart Shades
SwitchBot Curtain

Instagram & TikTok creators often showcase:

“Opening speed comparison”
Morning automation scenes
Voice-command demos (“Alexa, open the curtains”)

Smart curtain adoption is projected to grow 22% annually (source: Statista Smart Home Report 2025).

4. Linen-Texture Roman Shades (Japandi + Organic Textiles)

Hashtags like #OrganicLinen grew 120% YoY.
Californian influencers frequently pair these with natural-wood interiors.

Why it’s popular:

Soft wrinkles = natural minimalism
Organic cotton-linen blends
Perfect for boho, coastal, or Japandi homes

5. Velvet Drapes (Luxury Revival)

Deep-tone velvet drapes (navy blue, emerald, wine red) are returning as Americans embrace “Modern Luxury Home” aesthetics.

Reference example:

Luxury Shimmering Gold Velvet Curtains

United Kingdom — Top 5 Curtain Trends in 2025

The UK market leans toward heritage textures, climate-conscious fabrics, and moisture-resistant window treatments — especially for older Victorian and Georgian homes.

1. Moisture-Resistant Wood-Look Blinds

Essential for historic home renovations, especially in bathrooms.
Common features:

Anti-mildew coating
Brass hardware (a design favorite in UK bathrooms)

Frequently discussed in FB community groups like “UK Home Renovation & Interiors.”

Reference example:

Woven wood roman shades

2. Pinch Pleat Drapery (Heritage Interiors Revival)

Under the hashtag #HeritageInteriors, heavy pinch-pleat drapes dominate UK Instagram feeds.

Benefits:

Excellent insulation
Noise control (important in older terraced houses)
Elegant “manor home” vibes

3. Neutral Textured Panels (Linen-Look, Tonal Neutrals)

UK homeowners increasingly prefer natural-looking textures in warm beige, oatmeal, and mushroom tones.

Supported by the 2025 Dunelm & John Lewis trend guides highlighting:

“Soft neutrals”
“Textural layering”
“Nature-inspired palettes”

4. Floor-to-Ceiling Drapes (Height-Boosting Panels)

Designers like Peter John Interiors often show before/after transformations where long drapes make ceilings appear much higher.

Trend drivers:

UK homes often have shorter ceilings
Designers recommend 108–120 inch panels
Facebook DIY groups share installation hacks

5. Sustainable / Natural Fabrics

Driven by UK sustainability expectations and government environmental messaging.

Popular materials:

Recycled polyester
Organic cotton
Hemp blends
Oeko-Tex certified fabrics

Consumers increasingly search for “recycled” + “eco-friendly curtains” (Google Trends UK 2025).

🇨🇳 China — Top 5 Most Popular Curtains in 2025

The Chinese market is highly influenced by smart homes, health-oriented materials, and clean minimalist design.

1. Blackout / Thermal Curtains

#1 best-seller on Taobao & Tmall.
Driven by:

Better sleep (young professionals)
Noise reduction (urban apartments)
Strong insulation

Major seller: EaseEaseCurtains

2. Smart / Motorized Curtains

Brands:

Xiaomi Mijia
Duya
Aqara

Huge popularity on Douyin due to:

Voice assistant integration
Auto-schedule (“sunrise open,” “sunset close”)
“Lazy technology” becoming lifestyle norm

3. Minimalist Ready-Made Curtains

Consumers prefer:

Fast installation
Simple aesthetics
Lower cost

Short-video platforms show many “1-hour home makeover” demos using ready-made curtains.

4. New-Chinese Curtain Styles

A premium trend combining traditional Chinese motifs with minimalist modern silhouettes.

Common elements:

Ink-wash patterns
Mountain–and–river motifs
Blue-gray palettes

Popular in luxury apartments and villas.

5. Antibacterial / Formaldehyde-Reducing Fabrics

Due to strong Chinese consumer focus on home health:

Anti-mildew
Antibacterial fibers
VOC-free dyes

Accio & Tmall listings highlight lab-tested safety claims.

Final Answer: So… Are Curtains Still in Style in 2025?

Yes — they’re more stylish, diverse, and technologically advanced than ever.
From velvet luxury in the U.S., heritage pleats in the UK, to smart curtains in China, 2025 proves that curtains are not only in style but leading global home décor trends.

They offer:
✔ better aesthetics
✔ improved functionality (thermal, smart, antibacterial)
✔ global design diversity
✔ social media influence driving new trends

If you’re updating your home in 2025, curtains are no longer optional — they’re essential.

Are curtains still in style in 2025?Top Global Trends Revealed